we create bridal outfits that truly captures and enhances your natural beauty, making you feel like the most beautiful woman in the world.

Traditions is a one-stop paradise for wedding wear offering a high-end bespoke made-to-measure service and classic, contemporary and fusion pr�t-a-porter collections available in store and online.

Firmly established as one of the UK’s most respected Asian fashion retailers, our flagship emporium is located in Southall, the heart of West London’s Asian community. Here you’ll discover three floors of stunning designer wear from Asian wedding dresses, Indian bridal clothes and stylish lenghas, to sophisticated saris ideal for the British, Indian, Pakistani or Bangladeshi bride.

We also specialise in groomswear with a full range of Indian sherwanis, kurtas and accessories to meet all your Asian menswear needs.

Traditions provide the complete solution for your wedding, with outfits for every aspect of your Big Day including the ceremony, reception, registry, mehendi or sangeet.

We also understand the desire that couples want their families to be looked after with just as much attention which is why we also offer a full range of occasion-wear. VISIT WEBSITE


Service Area London


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