Sweet Memory Lane

Sweet Memory Lane is a traditional family run sweet shop with a very modern twist. We are based in the lovely market town of Ashby de la Zouch, Leicestershire.

Run by Amanda Gates and her Sweetie Girls our aim is to make you smile, because that's the whole idea of sweets. We are passionate about what we sell and what we do, and we like to do things a little differently.

At Sweet Memory Lane our shelves are filled with over 300 jars. You can order a quarter of traditional sweets in our sweetie range from Liquorice Comfits to Bon bons and Haribo.

We also have artisan chocolate from Chocolate Alchemy based in Loughborough and Montezuma's funky and fun chocolate, along with a range of gorgeous hand made fudge with over 10 flavours to choose from there is something for everyone. If that's not enough we stock Yorkshire Crisps, and in the summer delicious Snugburys Ice Cream.

We can help with Party Bags, Wedding Favours, Gift Boxes and Corporate Gifts so whether you are giving a unique Birthday Gift, buying something to say Thank you or Get Well, a Teachers Present, or just because, our beautifully wrapped and tagged boxes will do the trick.